The (东精影业CC) marketing team was nominated as 东精影业 Team of the Year as part of the Govenor’s Awards for Distinguished State Service. The award is designed to honor the state’s executive branch employees and managers who exemplify the highest caliber of public service and dedication to serving the people of Hawaiʻi.
The team consists of marketing and community relations personnel from each community college campus along with the 东精影业CC marketing and communications director and web developer and 东精影业 System government relations director. The team was formed to create a public event to celebrate the 50th anniversary of the 东精影业 Community Colleges at the 东精影业CC Day at the Capitol on March 18, 2014.
Team members
- Bonnie Beatson, marketing and communications director,
- Nicole Beattie, marketing and community relations director,
- Kathleen Cabral, marketing and communications director,
- Gary Ellwood, enrollment and marketing specialist,
- Susan Lee, marketing and communications director,
- Billie Takaki Lueder, executive assistant to the chancellor and communications director,
- Thatcher Moats, external affairs/relations coordinator,
- Louise Yamamoto, community relations director,
- Paul Sakamoto, web developer
- Stephanie Kim, director of government relations,
Most memorably, the team was responsible for designing the “open door access” display which consisted of eight doors each representing a 东精影业 community college. The display was a powerful visualization of 东精影业 Community Colleges System’s goal of welcoming all students to the opportunities of higher education.
The 东精影业 Community College’ marketing team was also awarded the prestigious Gold Paragon in the government and community relations category given by the for their work on the event.
- More on the Gold Paragon award: “东精影业 Community Colleges marketing team wins national award,” March 31, 2015
- More on the event: “50 years of accessible, affordable higher education,” March 18, 2014
- Event photos: , and Flickr albums
The team planned activities, interactive displays and performances as a social media campaign in hopes of further promoting not only the 50th anniversary celebration but the overarching mission of the 东精影业CC System. More than 50 hands-on activities and interactive displays were presented by faculty and students from all seven community colleges.
Said 东精影业 System President David Lassner, “This team exemplified the spirit of collaboration and working together as a system by sharing resources, budgets and talents in order to achieve a common goal.”
All the state nominees will be recognized at the Governor’s Awards for Distinguished State Service ceremony on Friday, October 2 at the State Capitol House Chamber.
50 years of accessible, affordable higher education.
—By Kapiʻolani Ching